Reuters is saying that Amazon and Tivo will be renting movies for $4 and TV programs for $2 directly to your TV set without any need for a PC involvement. The feeds require high speed Internet connection, but all you need is your TV remote control to get the entertainment once you install an upgrade called the "Amazon Unbox on Tivo," a name that just doesn't roll off the lips very easily.
This is an interesting development. The folks at Joost will need to sit back and think about this. Joost is free, but if this is as easy as it sounds, many potatos will pay the two bucks to stay seated on their couches.