The last time I wrote about industry curmudgeon John C. Dvorak was back in 2003, when he declared that blogs are dead. My response was less than flattering, suggesting back then that it was time for the PC Magazine icon to retire because he was so out of touch with the times.
The formerly influential Dvorak did not take my advice. Instead he has decided that social media may be where it's at. That would explain the unsolicted email I received this morning from one Alden Schell, PR and Marketing Manager for Podshow Tech, a "new brand of technology channel."
Alden's letter, showed the delightful old-fashioned marketing technique of backslapping competition even before you have a product on the market. "We believe technology is ready for primetime, and Dvorak is the man for the job,” said Ron Bloom, CEO and Co founder of PodShow. “Typical technology channels are really just listings of programming, featuring boring talking heads or uninformed rants. PodShow TECH will feature personality driven content with a healthy dose of attitude… fair, but not necessarily impartial… accurate but also exciting.”
Alden's email closed by informing me that he was now accepting requests for interviews.
Thanks, but I think I'll pass on that.
