The tagline that goes under a book title is important. It's very often more prosaic than the title, but tells people coming across the book on a shelf or online at Amazon, just what the book is about.
That has been a problem for me, since I won't really know what the book is about until after the upcoming world tour. But I thought a subtitle might help me. So here's what I came up with:
Global Neighborhoods: How Blogging & Social Media Are Changing Your Worlds.
Please tell me what you think. For you who started visiting this site after we completed writing Naked Conversations online, we had five titles before we came up with Global Neighborhoods. Thanks to the blogosphere, we learned why they were lame before we had the misfortune of putting any one of the others on the cover of our book.
Love it or hate it, you candor is valuable to me.
