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Sony's clever defamation of its own brand and its marketing firm of choice needs to be on the list.
The blog is no longer up, but the link used to be: http://www.alliwantforxmasisapsp.com/blog/.
And for now you can still view a cached version of the blog.
Posted by: Owen Lystrup | December 18, 2006 at 04:23 PM
Sony definitely gets my vote too, as I ranted and raved at length, here.
Tied for first place would probably have to be the Edel*Mart fiasco. That was a moment of sheer bloggy schadenfreude for many of us, and a salutary lesson that even the smartest agencies can, sometimes, screw the pooch with really quite remarkable vigour.
Posted by: Michael O'Connor Clarke | December 19, 2006 at 08:38 AM