Gabe: Time for a Marketing Memeorandum

Robert and I live very different lives for the most part.  One thing we share in common is we both start most days with tech.memeorandum as part of our get-started routines. It seems to me to be about the most valuable knowledge management tools available to me as a blogger.  Elsewhere, in the universe are people who would say that about your politics version I'm sure.

I know it's your plan to expand into mre and more segments.  I've been thinking mre and more about where blogging is headed next and the answer I think is that it is headed into marketing and communications communities. I use those terms in the broadest of possible terms, going way beyond the tech sector. I just attended the New Communications Forum.  I was thrilled to meet some of the best tech marketing bloggers who  had not yet met, and enjoyed strengthening relationships with others.

But, the attendee list made me aware of how broad the spectrum of participation in blogging is in large company, among mass merchants, and traditional consumer goods companies. As I pointed out in the preceding posting, these folk have moved ast the "why" question and are immersed in the "how."

Memeorandum actually addresses a third and fourth question: where and what. Marketers are hungry for the answers to these questions and you sit in the best place for feeding their enormous hunger for current and accessible answers.

Please consider marketing, communications and PR among your next segments. I haven't a clue, but please avoid marcom.memeorandum. It's just too hard to say.

Comments

[Gabe]

Hi Shel. So I met a couple of the NCF attendees who were in town this week (nice people!) and in fact came to the conclusion that it's definitely worth at least trying. Like a lot of these hypothetical memeorandum sections, it's a challenge to do a good job while also not spilling over too much in to pure technology, or other popular topics. But it may now be within reach...

[Constantin Basturea]

I thought for some time about having a PR/Comm Memeorandum , but I didn't know what's the best way to approach Gabe - so thank you for facilitating this, Shel!

Gabe, if you want to start a section of Memeorandum for PR and Communications blogs, please feel free to use as a starting point the list of weblogs that I maintain on Bloglines.

The list -which is the source for PubSub's PR Communtity List, http://www.pubsub.com/lists/pr.php - is hosted at http://www.bloglines.com/public/prblogs and the associated OPML file is here:

http://www.bloglines.com/export?id=prblogs

There are 407 weblogs in the list right now, and I'm updating it constantly. More info about the list are available here:

http://301url.com/prblogs

[Eric Eggertson]

Excellent idea. It would make my daily must-read list instantly.

[Shel Israel]

Gabe.

Just about everyone would agree that Constantin is the go-to guy for getting this started.

Shel